Lindsay Foresight & Stratagem
Testimonials
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”Marsha’s been a coach, mentor and thought partner to me; a provocateur of all things customer-driven, brand-centric and purpose-laden. She notes trends 3-5 years in advance and crafts strategy to not only prepare but excel. Her capacity to challenge while inspiring is fuel for helping leaders to accelerate, grow and create new markets. Regardless of your role in the C-Suite, Marsha’s perspective will refresh and challenge you to discover success and define what’s next.”
Enterprise President, American Family Insurance
”I could not recommend anyone more highly than Marsha Lindsay for brand consultation, evolution, and development. Marsha asks you to be open to freely and voraciously challenge general assumptions and thinking. All the while helping you to better understand and appreciate the deep truth about how and why people do what they do and how we as business leaders and shepherds of our respective brands should approach the marketplace. Smart, charming, witty, experienced, connected, authentic, curious and impossible not to like, (Marsha’s) listening skills are world class. She is truly one of the finest people I have worked with in business, and I learn so much from her each time we interact.”
PRESIDENT & CEO STERLING WATER, INC
” Marsha’s insights, critical thinking and her ability to demonstrate the necessity for a clear, singular strategic focus was a game changer for our company. The approach she used enabled us to articulate a clear focus to accelerate our profitable growth and competitive advantage in the future which left us excited and aligned.”
CEO AND OWNER THE LITTLE POTATO COMPANY LTD
It was very beneficial and enlightening for me to serve with Marsha as a fellow Board Member in my capacity as CEO, President, and COO of the Church Mutual Insurance Group. Marsha consistently provided meaningful and timely advice to me on our brand and marketing positioning. Her greatest achievement, however, was taking the entire executive team and Board through several lengthy and thought-provoking discussions on strategy. I have to admit, coming from a Fortune 100 company, I thought I understood strategy pretty well. Through Marsha’s coaching, I learned that I was a neophyte. Like many executives working deeply on operations, we tend to default to tactical behaviors. Marsha opened my eyes to what strategy truly entails and how important it is for the C-Suite to own strategy.
CEO, PRESIDENT, AND COO CHURCH MUTUAL INSURANCE COMPANY
”The transformative methods of Lindsay Foresight & Stratagem helped us hone our vision while becoming more efficient and effective in the strat planning process.”
PRESIDENT, NORTHCENTRAL TECHNICAL COLLEGE
“Marsha took our Executive Team through her latest research findings. The experience was powerful, her insights remarkable. She has an uncanny ability to distill complex, interrelated issues into actionable advice and strategies. The information was so well received we had her return for a second engagement. Her ability to connect with a broad variety of leadership styles is unmatched.”
Vice President, Marketing, Communications & Customer Operations, Alliant Energy



“At the heart of Marsha Lindsay is a ferocious curiosity matched only by the sheer exuberance with which she shares something new. She spends half her time looking for new and better ways for businesses and people to reach their full potential. She takes joy in the research, the reading and the hard work to create groundbreaking insights and strategies. She spends the other half of her time teaching – no, compelling – us to use those insights and strategies to create more than we could have ever expected.”
GLOBAL CMO OF KOHLER COMPANY
“Marsha is a magician in leading organizations through the critical strategic planning and identification of true purpose. She’s an inspiration, offering consulting advice on large-scale as well as early-stage companies I have led, and as a praised lecturer in the MBA class I teach at the University of Wisconsin Business School. She understands how to deliver meaningful plans and actions that offer long-term brand adoption and growth. She is also delightfully entertaining and delivers memorable workshops that engender deep thinking!”
Member of the Board of Directors for the American Heart Association
“She’s part strategist, part futurist, part educator and the consummate dot connecter of trends, ideas, concepts and people.“
Former Business Partner
“ Marsha provided exceptional leadership in helping to design our shareholder and board retreat. She provided a unique, insightful and highly engaging approach on how we can future-proof our firm based on emerging marketplace dynamics. I recommend her because of the impact she will make on your firm.”
PRESIDENT OF M3 INSURANCE (AMONG 25 LARGEST INDEPENDENTLY OWNED IN U.S.)
“Marsha took our Executive Team through her latest research findings. The experience was powerful, her insights remarkable. She has an uncanny ability to distill complex, interrelated issues into actionable advice and strategies. The information was so well received we had her return for a second engagement. Her ability to connect with a broad variety of leadership styles is unmatched.”
Vice President, Marketing, Communications & Customer Operations, Alliant Energy
“Marsha did a full-day workshop on critical thinking and strategic planning with our leadership team. The way we see the marketplace and how we think and plan to meet the future will never be the same. Her approach is straightforward, detailed. She renewed our confidence to truly plan strategically. Team members said it was the best workshop they’d ever attended. If you’re looking to strategically plan to shape your company’s future, I highly recommend Marsha!”